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Open innovation interactive catalogue

ALD Automotive

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Average rating: 0.0
Region
Prague

Sector
Automotive; Banking/Finance

Mode
Private

Contact information (website, SM, other)

Criteria of innovation
Innovation of product, service, and use

Keywords
Cooperation, telematics-based fleet management, automotive

How the company was founded

Subsidiary of the Société Générale group specializing in long-term rental and fleet management.


What type of company it is

ALD Automotive is a leading provider of operating leases for passenger cars and light commercial vehicles, is headquartered in Prague. As a member of the powerful Société Générale financial group, it has four regional branches across the Czech Republic.


Which open innovation practice are you describing

Using information from the market and from their customers changed the aim of the company. By focusing on electromobility and taking into consideration e.g. home office standards cause change of the demand on flexibility of the products and services.


Why it was successful

The key product is Full-Service operating leasing, which has been awarded many times in the prestigious Awards. The company's other services and products provide ALD Automotive clients with maximum comfort, including pick-up service, breakdown and accident assistance, GPS monitoring of vehicle movements.


Who is the target group of the solution

Companies with their own fleets, general public


What is the portability of the practice and are there any transversal aspects for application across other sectors

This practice can be used within the companies in the services sector. Using know how and expertise from the ALD Group and focusing on communication with the customers and also aim on the data of how the services are un/successful and why, it´s the way how it should be done.